Data Embedded Barcodes

Retailers are now taking steps to improve their supply chain and help reduce food waste by using a new type  of barcode on shorter shelf life products.

Benefits 

Data embedded barcodes hold more information relating to the product than traditional 1D barcodes allowing better decisions to be made to reduce food waste

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Smarter rotation of stock in store, ensuring shortest shelf life product is sold first

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Smarter forecasting of demand to drive more efficient ordering to restock the store

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Smarter management of price reductions to sell expiring product in a more timely manner

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Ability to prevent out of date product being sold at the checkout

Challenges

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Increased risk of setting up printers manually with incorrect information as there is an increased in the amount of information to be printed

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Data embedded barcodes have to be rad by point of sale scanners at check-outs, therefore a high quality of print is imperative

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Additional space is needed on the product packaging for printing of the data embedded barcode, although there are different format options depending on the amount of information they contact

The AutoCoding packaging line control and coding verification solution can automatically set-up printers with this additional information and is capable of dealing with data embedded barcodes in the same way as traditional 1D and 2D codes.